7/15/24

Pizza Hut - Bacon Stuffed Crust

Directed by founder, Dax Martinez- Vargas, this Pizza Hut commercial stars the comedic talent Bobby Moynihan, SNL slum, delivering one of the brand's boldest and most humorous campaigns to date. Recognized by the agency Deutsch as a standout project at the time, this commercial blends wit with musical elements to create a memorable viewer experience. The musical instrumentation journey, designed by the director, featured a scratch track with all drum effects to convey to the music producer at an audio engineering house so they could execute it, ensuring a final result that acheives the intended comedic impact.

The production was further distinguished by the involvement of Jonathan Freeman, renowned cinematographer of HBO's hit series 'Game of Thrones,' who brought his cinematic expertise to the forefront, capturing every humorous beat with precision. This commercial not only highlighted the fun side of Pizza Hut but also showcased founder Dax Martinez-Vargas’s capability to merge high-level cinematic craftsmanship with brand storytelling.

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